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The benefits of creating a mobile version of your website

helen — Wed, 14 Sep 2011 09:16:15 +0000

Wider reach- As of August 2011 mobile browsing accounted for 7.84% of UK internet usage. Can you afford to miss out on making the experience an enjoyable one for these visitors?
Quicker load times – The majority of mobile visitors will be browsing your site over the 3G data network. While this method suffices for small tasks like checking email etc, loading a full website can take a long time. Therefore, serving an optimised and more efficient version of the website will help to reduce load times and potential frustration (waiting for websites on your phone can be a pain), especially if they are on a PAYG data plan.
Speed test examples for www.christmasattheoldhall.co.uk…
mobile site = 2.3secs
desktop site = 5.7secs
Design/presentation – After spending hours designing and perfecting your website, it can be disappointing when you look at it for the first time in a mobile browser. The trouble is, the built-in browsers on iOS, Android, and modern Blackberry devices can display full desktop sites, but this doesn’t always have the desired effect and your desktop site which looks great on a laptop can look out of place and are often hard to comprehend and navigate. Offering a mobile version of the site optimised for mobile browsers will allow you to incorporate an improved design which is more user-friendly for visitors with a smaller screen size and appropriate navigation.

How we created a mobile version of the Old Hall Hotel’s “Christmas 2011″ website..

Design Showcase – GOP – Business Card

Dan Collins — Thu, 04 Aug 2011 08:00:11 +0000

Branding gives Altus Adventure the best possible start

helen — Fri, 12 Nov 2010 15:46:18 +0000

Altus Adventure was launched in Buxton this month by Craig & Laura Offless. Both have led many overseas expeditions to places such as Africa, South America and Asia, including mountaineering trips to the Himalayas, The Andes and the Alps.

Craig and Laura wanted a really strong brand that would make them stand out and immediately differentiate them from the smaller, lone operators that already existed in the market place. They approached First Impression to develop their ideas into a viable brand, a website and company brochure. Laura added “The brand and website First Impression has developed for Altus Adventure is strong and powerful with a corporate feel which should help us break into corporate training”.

First Impression wins national branding contract to brand Buxton College

helen — Wed, 30 Jun 2010 09:43:00 +0000

First Impression won a competitive pitch to rebrand Buxton College beating companies from as far away as Yorkshire and London. Buxton College is part of the University of Derby but they wanted their own identity which reflected their heritage and unique Dome where the College is housed. First Impression understood that Buxton College provides an inspiring place to work and study as well as the many visitors that come through its doors. The new branding was launched this week by the College and their new prospectus will be available very soon! We are very proud of the result and hope the people who work and study at Buxton College will be too.

Find out more http://www.firstimpression.co.uk/news/buxton-college-rebranding.php

3 Peaks Challenge for First Impression designers

helen — Mon, 24 May 2010 16:17:42 +0000

Dan Collins and Rob Jenkins who both work at First Impression in Glossop are taking up the challenge with Peak Active Sport on bank holiday weekend to climb Ben Nevis, Scafell Pike and Snowdon – the 3 highest mountains in Scotland, England and Wales – within 24 hours! No mean feat.

And why are they doing it? It’s to raise money for ‘Agapao’ who work in Africa who Peak Active Sport have been closely associated with. Good luck to Dan and Rob and all the Peak Active Sport team members! We’re sure you will do well and will have a few stories to tell on Tuesday, and particularly sore feet…

You can offer your support on the Just Giving site http://www.justgiving.com/danandrob3peaks

New publication Glossop Life hits the streets

helen — Thu, 20 May 2010 08:20:06 +0000

A brand new lifestyle and community magazine Glossop Life has been published and is now hitting the streets. The A4 full colour magazine includes a story from Glossop Mountain Rescue and a brief history of how Glossop first came again. It’s also got a great arts and crafts and music section and 32 other pages to keep you interestered. 4,000 copies have been hand delivered, the remaining 6,000 are being distrubted around the town and surrounding district in key points such as Tescos, Co-op, Costa Coffee. They’ve been flying off the shelves in Tescos, we can hardly keep up with demand and the feedback has been tremendous. And we’ve been getting stories for the next issue…

You can see an online copy here http://www.glossoplife.co.uk/current-issue.php

Preparing for Growth

helen — Tue, 24 Nov 2009 07:51:27 +0000

First Impression attended and exhibited at the recent Barclays ‘Let’s Talk – Preparing for Growth’ seminar on the 18th November. An excellent event, with 200 businesses coming along to hear Rene Carayol, the world renowned business guru and leading speaker. Rene was inspirational and thought provoking and gave us 12 top tips for growing our businesses. We were delighted with the opportunity to exhibit at the event as an example of a growing business in these difficult times and we came away with many new contacts. There are still a few of the Let’s Talk events taking place around the country and it’s worth finding out more www.preparingforgrowth.co.uk

Do Business in Stalybridge was a huge success

kim — Wed, 11 Nov 2009 13:30:04 +0000

Do Business…Stalybridge took place on Tuesday 3rd November and what a fantastic event it was! With over 60 attendees and a varied selection of exhibitors, there was lots of business being done throughout the day. The workshops were well received and the speed networking session, although a little frantic, proved to be very popular! To find out what people had to say about the event, to download the speakers presentations and to see more pictures click here>

The next Do Business event will be held in Bakewell on Tuesday 26th January 2010. To register early interest in attending or exhibiting the event call 01457 857111 or email us at contact@firstimpression.co.uk.

Making the most of your marketing

helen — Mon, 02 Nov 2009 14:36:43 +0000

We exhibited and presented at the Thriving in Bakewell event organised by Business Link last week on Thursday 22nd October. It was a really well attended event with over 60 businesses there to network and find out more about websites, marketing and social media.

If you want to find out how to make the most of your marketing budget was the focus of our presentation and the slides are now available for download on the following link http://www.firstimpression.co.uk/downloads/marketing-for-business.ppt

Thriving in Bakewell

helen — Tue, 20 Oct 2009 22:14:04 +0000

I will be presenting at the ‘thriving in Bakewell’ event on Thursday 22nd October at Bakewell Town Hall, and how you can market your business to your advantage. With over 60 businesses registered already it should be a vibrant, networking opportunity to stimulate busines sin the area. A free event book with events@businesslinkem.co.uk or call 0845 058 6644