The Brief

A new sales team was established in the UK and Europe to promote BT's products and services across 10 European countries. The new team required a regular communication to bring together this disparate organisation.

Our Solution

First Impression worked with the team to launch 'Reach' a monthly publication which looked to share BT's corporate messages, strategies, team news and success stories. First Impression provided a full service from concept, collecting and writing copy, editing, design, print and despatch.

"First Impression provided an excellent and responsive service in the production and distribution of our regular monthly communications to our staff throughout Europe."

- Terry Idle, Vice President, BT Global Solutions Europe