Christmas at the oldest hotel in England has gone 21st century!
If you are planning on getting away from it all over the festive season with a traditional Christmas atmosphere, The Old Hall Hotel in Buxton has some special events going on in 2011, and is believed to be the oldest hotel in England, once home to Mary Queen of Scot’s.
But the marketing team at The Old Hall didn’t want to do the usual Christmas brochure this year, they wanted something a bit special, just like their hotel. So, working with their marketing company, First Impression, a special Christmas campaign was created. A whole Christmas experience from the minute potential customers open their Christmas parcel, the magic begins.
The Christmas present entices you to their new animated Christmas site, with hand drawn illustrations by a local student. Father Christmas in his sleigh flies over the roof tops of the distinctive Buxton buildings, leaving you more presents to open. Christmas begins early at the Old Hall Hotel like most hotels, catering for Christmas parties and events and this year there are packages for people wanting to get away from it all. And then of course, there’s the Christmas period itself, from Christmas Eve and New Year’s Eve parties through to the festive meals themselves.
With such a marketing campaign interest is expected to be high so they’ve enabled bookings to be made directly from the Christmas site. And what is really exciting for the oldest hotel in England, if you have an iphone, blackberry or android device you can access a special version of the Christmas site on your mobile directly through a QR code on the Christmas present.
For those who still prefer a more traditional brochure, you needn’t worry, The Old Hall Hotel have catered for your needs too, designed in the same format as the Christmas website so the whole campaign works together perfectly.
See the Christmas website for yourself at www.christmasattheoldhall.co.uk